一、如何评价鑫源收购胡斯瓦纳后的一系列新产品,以及在中国上市的前景?
不是“收购”吧。。。Husqvarna集团有很多业务的,摩托车只是一部分。。。比如我这里很多剪草机,电锯还有花园的用品也是这个牌子的,好像还做整体橱柜之类的。。。
鑫源的确只是收购了工厂和技术,使用了一个叫SWM的品牌,SWM全称(Speed Working Motors)是一个30年前的品牌,30年没出过产品啦。。。所以现在在澳洲市场的广告标题就是“SWM30年后的第一款新产品“。。。其实呢,就是收购了husq,但是不让鑫源用它的牌子!好比ibm电脑卖给联想,用thinkpad一个道理。。。
下面是autorevolution的一篇文章关于胡斯瓦纳,swm和鑫源(shineray),以及”鬼佬们“对中资收购的看法 (2014年底的文章):
SWM Revived with Chinese Money and BWM-Era Husqvarna Technology
When we first heard that SWM was coming back to life with Chinese money we weren't exactly happy. Of course, bringing an old Italian manufacturer back in the spotlight is indeed a nice thing, but learning that it will be used by a Chinese maker as a gateway to European markets was a bit of a problem.
Call me prejudiced and whatever, but the Chinese bikes simply aren't among the ones I trust too much. Several machines proved to be dependable, whereas most of them have no chance in a direct clash with what the Europeans are used to. Maybe their price could make a difference, but so far, I'd say that the Chinese motorcycle makers have a long way ahead if they want a piece of Euro cake.
However, Shineray (aka China Chongqing Shineray Motorcycle Co.,Ltd.), because this is the name of manufacturer in this story, has opted for a much smarter, and we hope, profitable move. They stepped in and bought whatever was available after the controversial change of hands of Husqvarna from BMW Motorrad to KTM.
Building on the BMW and KTM leftovers
If you remember, back in 2013, BMW suddenly declared they will make a series of "strategic realignment" moves and will sell Husqvarna to KTM. In turn, KTM took what they needed from Husky and laid off the workers in the Varese plant, leaving from Italy and bringing Husqvarna to Austria.
Even then, KTM said that they are only partly interested in the intellectual property bearing Husqvarna's badge and would gladly sell the remaining assets to anyone interested. Now, you don't need us to tell you that Shineray was the one manufacturer that stepped in and bought almost everything.
Shineray got their hands on ten Husqvarna models designed under BMW ownership, they also bought the fully-operational Varese plant and hired back the trained personnel to run it.
And having also bought the rights to use the SWM (Speedy Working Motors) name, the future has been graciously outlined as a revival of the Italian brand using German tech and know-how.
Seven models are expected in the first SWM wave
SWM/Shineray will deliver no less than seven motorcycles this year. The Enduro line-up comprises three models, the RS300R, RS500R and RS650R, and they will be accompanied by two Supermoto machines, the SM500R and SM650R. Two more road bikes will also join the party: the Silver Vase 440 scrambler-styled one and he Gran Milano 440 roadster/streetfighter.
The first SWM that will make it in the dealerships will be the top-of-the line RS650R which is expected to start production today, followed by the 650 Supermoto machine in August. The rest of the Enduro and Supermoto models are to be manufactured starting with September, while the Silver Vase and Gran Milano should start to be assembled from October on.
According to
gizmag, more engines are expected next year, as 125cc, 250cc and 450cc power plants will surface. Rumors also see a 900cc twin mill that could power a street and an adventure model. Is reminding you about the Husqvarna Nuda 900 such a wild guess?
SWM will be sold in Europe first, with Australia and North America next on the list, while Asia, South America and Africa will receive the bikes with a Shineray badge.
分割线
---------------------------------------------------------------------------------------------------------------------
这篇文章第一段就是讲了中资的介入以及背景,第二段讲ktm也是曾经感兴趣的,最后还是中资搞定了。。。
第三段也是大家最感兴趣的。。。产品!
主打产品是125,250和450的,包括650的,但是也有说谣言有900cc的双缸街车或者摩旅(实际上现在smw的官网是没有这款产品的)
下面说一下鑫源smw的产品啦~~~
Enduro系列就是基本的越野啦。。。你说的650其实smw早已经在卖了属于建立品牌之后的第一线产品,既然技术已经买到,所以在国内17年推出是很有可能的,还有一个可能是国内厂家对650排量越野的市场考虑啦~~~(这款也有旅行版哟,也是smw唯一一款旅行车。。。600cc大单缸,哎)
然后是sport racing系列。。。算是运动赛型。。。专业级但排量小
还有就是supermoto系列。。。和enduro一样,只不过是街车,公路胎,偏街道骑行。。。
还有就是基于enduro的那款摩旅车。。。只是变种而已,虽然单杠,但还是酷酷哒~不过和你大贸水鸟没法比了。。。咳咳这是毋庸置疑的
其实胡斯瓦纳是一个越野车见长的企业,但是和街车或者仿赛比起来,越野摩托利润有限,在已经比较小的摩托车消费市场相对更小。。。但是呢,整个smw的产品线里也有两款街车了,复古的Silver Vase 440系列和Gran milanno 440.。。。样子还是非常帅的,很有欧系复古的风格。。。但是呢,大单杠的发动机 (汗)有点太复古了也。。。
今天上班没吊事做,一码就这么多。。。赶紧给出赞赞赞呀!!
二、茅台台源智原浆酒- 中国传统酿造工艺与智能科技的完美结合
茅台台源智原浆酒
茅台台源智原浆酒,是中国贵州茅台酒股份有限公司推出的一款结合传统酿造工艺与智能科技的创新产品。该产品以茅台镇优质高粱为原料,采用高科技智能酿造工艺,注重保留酒的原汁原味,致力于为消费者带来更纯正、更优质的饮酒体验。
茅台台源智原浆酒秉承中国茅台酒的匠心和传统工艺,将智能科技与酿酒工艺完美融合,实现了酒业的跨越式发展,是中国酿酒行业的一大创举。
酿造工艺
茅台台源智原浆酒采用了先进的智能酿造设备和技术,通过精确的时间控制和温度调节,保证了酒液在发酵和陈化过程中的稳定性和优质性。同时,酒厂对原料的挑选和加工也极其严格,确保了酿造出的原浆酒口感醇厚、丰富香韵。
产品口味
茅台台源智原浆酒不但保留了茅台酒传统的酱香风味,更注重了口感的丰富和余味的悠长。酒体饱满、绵柔细腻、入口生津,余味绵长悠远,充分展现了茅台镇酱香型酒的独特魅力。
销售成绩
自茅台台源智原浆酒上市以来,备受市场瞩目,备受消费者追捧,一经推出就受到了广大酒友的喜爱,可以说是一炮而红。其销售成绩也取得了可喜的成绩,为品牌的发展注入了新的动力。
未来展望
茅台台源智原浆酒的成功,不仅提升了中国茅台酒在市场中的地位,也为中国酒业注入了新的活力,展现了中国酒业在传统工艺和智能科技融合方面的实力。未来,茅台台源智原浆酒有望成为中国酒业的领军产品,引领中国酒业向着更加智能、绿色和创新的方向发展。
感谢您阅读本篇文章,希望通过了解茅台台源智原浆酒,您对中国传统酿造工艺与智能科技的结合有了更深入的了解,也对未来中国酒业的发展有了更清晰的展望。
- 相关评论
- 我要评论
-